Wednesday, June 15, 2005

The resurgence of AOL

David Card (VP, Jupiter Research) writes about AOL.com's upcoming re-launch and the future of AOL:
    Objective and Strategy: Continue winding down the dial-up access business profitably (it throws off tons of cash) while turning into the Number Two portal after Yahoo.

    One of the key challenges is getting non-members to use AOL.com as a hub.

    AOL is positioned to be the leader in RSS among the big portals, search engines, and Internet media companies ... If AOL does it right, it could teach a lot of mainstream users to use [RSS].
See also John Battelle's post from a few months ago, "AOL puts a stake in the ground".

1 comment:

Unknown said...

Cool post, Greg, thanks for keeping us all informed.
So - do you believe in the power of AOL?