Jennifer asks, "With all search related products branded under the MSN name, why change MSN adCenter to Microsoft adCenter?" Danny Sullivan adds, "I guess the biggest surprise is that they didn't call it Windows Live adCenter."
Richard MacManus is a little more blunt, saying:
It's indicative of the general branding chaos that has been evident at Microsoft in recent times. From the MSN vs Live confusion, to the just announced re-naming of adCenter from MSN adCenter to Microsoft adCenter. At the very least it looks like MSN as a brand name is being, rather clumsily, ushered out the door.See also my previous post, "Is it Live or MSN?"
See also Dare Obasanjo's post, "One of These is Not Like the Others".
Update: Now this is getting funny. Microsoft apparently decided to name two entirely different products "Windows Live Search", a move Mary Jo Foley calls "a new low, in terms of bad naming choices" and Todd Bishop labels the "George Foreman naming strategy".