Tuesday, June 19, 2007

Rejection forced the creation of Google

The are some cute little tidbits about the very early days of Google in "Google: A company born of rejection":
Google co-founder Larry Page just wanted to finish his doctorate.

Page wanted ... to license the PageRank invention and get some royalties while he went back to his academic work. Unfortunately, licensing proved difficult. Only one search engine company made an offer, and it was more of a token offer.

"They (Page and fellow Google co-founder Sergey Brin) got frustrated so they decided to start a company," [Luis Mejia, a senior associate in the Office of Technology Licensing at Stanford University] said.
The Google Milestones page has more details, including this:
Larry and Sergey .... began calling on potential partners who might want to license a search technology better than any then available ... They had little interest in building a company of their own.

Among those they called on was friend and Yahoo! founder David Filo. Filo agreed that their technology was solid, but encouraged Larry and Sergey to grow the service themselves ... "When it's fully developed and scalable," he told them, "let's talk again."

Others were less interested in Google, as it was now known. One portal CEO told them, "As long as we're 80 percent as good as our competitors, that's good enough. Our users don't really care about search."
Rejected, frustrated, but not willing to let a good idea die, Larry and Sergey created Google, Inc.

1 comment:

partners said...

I can fully relate to this having been a local search pioneer/entrepreneur myself during the dot com days. We were rejected by countless portals and I, too, met with Filo about partnering and innovating in the local search space. My company was eventually acquired by a large portal, so we had a positive outcome. But I was extremely pleased and happy with Google's breathtaking success after learning about their early rejections from so many top-down thinking companies.