Friday, February 11, 2005

First, make sure it works

Todd Bishop at the Seattle PI uncovers some amusing flaws in MSN Search's advertising.

One particular MSN Search ad suggests that you should search for "Pizza in Redmond". Curiously, Todd finds, MSN Search has the worst results by far on that query of any of the major search engines.

MSN is rumored to be spending $150M for this advertising campaign. I'm not sure they're getting their money's worth.

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