Tuesday, September 14, 2004

Changes at Google Local

Searchblog quotes the PR announcement from Google on new features and improvements on Google Local.

Still missing are the detail pages of Yahoo Local that allow people to post reviews and comments about each individual local business. This feature is a huge advantage for Yahoo since customer reviews and ratings provide substantial additional value and serve as a differentiator.

See also my earlier comments on why local search isn't likely to be particularly lucrative.

No comments: